This is a brilliant viral which essentially puts us out of a job. Whilst this sounds like a destructive and depressing concept, the combination of Fat Boy Slim's "Right here, Right Now" along with sharply animated graphics, give this informative viral an edge over other informative shorts. Enjoy.
21 July 2009
Advertising - 2009: Bridgestone Superbowl Commercial
Bridgestone are not always known for their comedic advertisements, yet during the NFL Superbowl and the NHL Stanley Cup Playoffs in 2009, the following clip ran. This is potentially one of the funniest advertisements I've personally witnessed in a very long time, and surely the best tyre advertisement ever.
Don't you think you should switch your tyre manufacturer right about now? Look at all the animals you could save!
Don't you think you should switch your tyre manufacturer right about now? Look at all the animals you could save!
20 July 2009
Advertising - 2009: Ozzy & Samsung
Ozzy Osbourne's latest series of advertisements delve into his infamous lack of spatial awareness in addition to his usual persona depicted in his television reality show "The Osbournes."
1. Samsung Jack:
This is a cracker of an advertisement and was aired during the NHL Stanley Cup Playoffs in the USA in 2009.
"Samsung Mobile and Ozzy Osbourne Team Up to Launch the Samsung Jack(TM), the next generation Windows Mobile 6.1 smartphone available exclusively to AT&T customers in the U.S and powered by the nations fastest 3G network. The Jack combines the familiar look and feel of a Windows desktop with a stylish, streamlined device ideal for customers looking to simplify and increase the productivity of their business and personal lives."
2. Samsung Propel
This advertisement uses Ozzy's mumbling to texting advantage.
3. Samsung Alias 2
Voodoo magic or just the new Samsung available to Ozzy Osbourne?
I for one, find this series of advertisements very effective and humourous, and believe that Samsung's Ozzy sponsorship will be very profitable for them. Which of the videos did you prefer and why?
1. Samsung Jack:
This is a cracker of an advertisement and was aired during the NHL Stanley Cup Playoffs in the USA in 2009.
"Samsung Mobile and Ozzy Osbourne Team Up to Launch the Samsung Jack(TM), the next generation Windows Mobile 6.1 smartphone available exclusively to AT&T customers in the U.S and powered by the nations fastest 3G network. The Jack combines the familiar look and feel of a Windows desktop with a stylish, streamlined device ideal for customers looking to simplify and increase the productivity of their business and personal lives."
2. Samsung Propel
This advertisement uses Ozzy's mumbling to texting advantage.
3. Samsung Alias 2
Voodoo magic or just the new Samsung available to Ozzy Osbourne?
I for one, find this series of advertisements very effective and humourous, and believe that Samsung's Ozzy sponsorship will be very profitable for them. Which of the videos did you prefer and why?
Advertising - 2008: Heineken
The following advertisement for Heineken was aired in 2008, but remains in my books as one of the funniest beer commercials in a long time.
The creative department at the advertising agency have really struck gold with this advertisement. Everyone dreams of walk-in rooms with the necessities they don't necessarily need, but definitely want most. What do you think?
The creative department at the advertising agency have really struck gold with this advertisement. Everyone dreams of walk-in rooms with the necessities they don't necessarily need, but definitely want most. What do you think?
Film Short - 2007: Pale Blue Dot
An introduction to Carl Sagan (from Wikipedia):
"Carl Edward Sagan (November 9, 1934 – December 20, 1996) was an American astronomer, astrochemist, author, and highly successful popularizer of astronomy, astrophysics and other natural sciences. He pioneered exobiology and promoted the Search for Extra-Terrestrial Intelligence (SETI).
He is world-famous for writing popular science books and for co-writing and presenting the award-winning 1980 television series Cosmos: A Personal Voyage, which has been seen by more than 600 million people in over 60 countries, making it the most widely watched PBS program in history. A book to accompany the program was also published. He also wrote the novel Contact, the basis for the 1997 Robert Zemeckis film of the same name starring Jodie Foster. One of the last books he wrote was Pale Blue Dot.
During his lifetime, Sagan published more than 600 scientific papers and popular articles and was author, co-author, or editor of more than 20 books. In his works, he frequently advocated skeptical inquiry, secular humanism, and the scientific method."
The following film short, produced by David Fu is a combination of imagery of our world through the eyes of the media, as read by Carl Sagan about the space mission in his audiobook Pale Blue Dot. This inspirational video sparked my personal desire to re-learn the wonders of the universe and the depths of space, our final frontier, and in doing so became captivated in the uniqueness of planet Earth in the big cycle of things.
"Carl Edward Sagan (November 9, 1934 – December 20, 1996) was an American astronomer, astrochemist, author, and highly successful popularizer of astronomy, astrophysics and other natural sciences. He pioneered exobiology and promoted the Search for Extra-Terrestrial Intelligence (SETI).
He is world-famous for writing popular science books and for co-writing and presenting the award-winning 1980 television series Cosmos: A Personal Voyage, which has been seen by more than 600 million people in over 60 countries, making it the most widely watched PBS program in history. A book to accompany the program was also published. He also wrote the novel Contact, the basis for the 1997 Robert Zemeckis film of the same name starring Jodie Foster. One of the last books he wrote was Pale Blue Dot.
During his lifetime, Sagan published more than 600 scientific papers and popular articles and was author, co-author, or editor of more than 20 books. In his works, he frequently advocated skeptical inquiry, secular humanism, and the scientific method."
The following film short, produced by David Fu is a combination of imagery of our world through the eyes of the media, as read by Carl Sagan about the space mission in his audiobook Pale Blue Dot. This inspirational video sparked my personal desire to re-learn the wonders of the universe and the depths of space, our final frontier, and in doing so became captivated in the uniqueness of planet Earth in the big cycle of things.
I was first introduced to this film short at Bournemouth University when a fellow classmate gave a speech about the future of advertising in uncertain times such as these. It is a credit to the producer who incorporated fantastic imagery (excuse the resolution of the images), the perfect choice of music by Mogwai (Song: Stop Coming To My House from the Album: Happy Songs For Happy People), to the soothing voice of Carl Sagan. I hope you enjoy it as much as I did as it really puts things into perspective.
Viral - 2008: What If Corporations Invented The Stop Sign?
The video below is a fantastic scenario as described by the synopsis, of an environment that any designer/advertiser will have encountered at one point in their career.
Website's Synopsis: Stop signs are one of the many things we take for granted. It's hard to believe that there was a time before the stop sign existed, and that someone had to invent it. The Process is a fun short about how things would have turned out if it were designed by committee. (www.todaysbigthing.com)
Can you just imagine being in a similar situation with your campaign?
Website's Synopsis: Stop signs are one of the many things we take for granted. It's hard to believe that there was a time before the stop sign existed, and that someone had to invent it. The Process is a fun short about how things would have turned out if it were designed by committee. (www.todaysbigthing.com)
Viral - 2007: Jeon Ju Slalom Competition
The videos below were produced in 2007, so not exactly the newest of virals to share with the world, however the Jeon Ju Slalom Competition is a freestyle competition where individuals can dance in between cones to music whilst wearing rollerblades... sound interesting enough? wait until you watch the videos. Some people have just got too much talent.
1st Place - Xu Xinyu
2nd Place - Sin Eun Yeong
3rd Place - Kim Kyeong Mi
What I would pay to watch these talented skaters play Ice-hockey, weaving in and out of players! Don't think they'd take the physical aspect of the sport though. It may be unfair to say this but no matter just how difficult you know this talent is, and the fact that most of you could barely skate in a straight line let alone inbetween cones, you can't help but comment on how 2nd and 3rd place don't compare to 1st place! Don't lie... at one point within the videos you all pointed out that "they hit a cone and lost balance...rubbish!" Enjoy.
1st Place - Xu Xinyu
2nd Place - Sin Eun Yeong
3rd Place - Kim Kyeong Mi
What I would pay to watch these talented skaters play Ice-hockey, weaving in and out of players! Don't think they'd take the physical aspect of the sport though. It may be unfair to say this but no matter just how difficult you know this talent is, and the fact that most of you could barely skate in a straight line let alone inbetween cones, you can't help but comment on how 2nd and 3rd place don't compare to 1st place! Don't lie... at one point within the videos you all pointed out that "they hit a cone and lost balance...rubbish!" Enjoy.
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